lighting and effects
If there one thing i love about this business is lights. Lighting at any event should be thought about very seriously. If its done right then in my option everything else fits into place easier. For example, imagine your in a cold room with table and chairs all dressed for a meal. Then imagine 12 lights on the floor around the wall changing colours slowly creating a wall of colour. Its the basis of effects but one of the most effective money can buy.
There is hundreds of other options but light the room well and you have a recipe for success. Look at the difference the pink lights make to this room below. The walls were brown.
